flexible, adaptable and successful...

This ‘employer of choice’ retains some of the most talented and outstanding marketing professionals in the UK. I’ve worked with this global technology leader for a number of years and I relish the challenge of their demanding assignments. This assignment, however, was on another level altogether. They required an outstanding marketing professional with detailed insights into technical designers and architects; a very specific target audience.

The Adrian Evans approach

I met with the recruiting team and gained key knowledge about their selection criteria for the role. The candidate needed to have a thorough understanding of "hot tech issues" and would need to create a first class marketing strategy that would engage, and develop loyalty with, the desired target audience. I immediately accessed my network and presented a range of suitable candidates for the role.

A perfect match

A very tight timescale added to the challenge. Intensive interviews, presentations, and panel appraisals awaited the candidates, all taking place over a single day. Each candidate performed superbly, but there was a standout presentation by one of my candidates. She met the demanding selection criteria and was offered the position. Despite being in the summer holidays, the candidate started work just eight weeks after I’d identified her as a suitable candidate.

Get in touch or read the next case study: insight, resilience and passion...